28

2023

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08

Corporate culture transformation

As the strategic special project will change the long-term business direction, operation mode and organization mode, and resource allocation mode of the enterprise as a whole, in the process of strategic transformation, the change of target customers, the change of customer demand, the change of products and the re-carding of the value chain will inevitably lead to the corresponding changes of cultural concept, cultural environment, values, enterprise system and code of conduct in corporate culture.


As the strategic special project will change the long-term business direction, operation mode and organization mode, and resource allocation mode of the enterprise as a whole, in the process of strategic transformation, the change of target customers, the change of customer demand, the change of products and the re-carding of the value chain will inevitably lead to the corresponding changes of cultural concept, cultural environment, values, enterprise system and code of conduct in corporate culture.

 

1. Fully understand the characteristics of corporate culture transformation

latent, hidden, persistent inertia
 

2. Systemic resistance to the process of cultural transformation

Resistance at the top
The staff does not understand.
Customer's non-acceptance


3. Pay attention to the challenge of corporate culture transformation to leadership

Reshaping leadership
Leadership and the Art of Leadership